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In “El Cerebro and the Deadly Rise of Fentanyl,” The War On Drugs Podcast Dives into the Origins of This Deadly Epidemic

In this week’s episode of The War On Drugs, Sam Quinones, bestselling author of The Least of Us, tells hosts Clayton English and Greg Glod the harrowing story of how one man known as “el Cerebro” (the Brain) introduced the Sinaloa Drug cartel to fentanyl in 2005.

The cartel’s discovery of synthetic opioids forever changed the illicit drug market and sparked a crisis that has contributed to over 100,000 deaths a year in the United States alone.

Want to learn even more? Check out Greg’s Newsweek guest column on the fentanyl crisis.

To listen to The War on Drugs and the current Lava for Good lineup, visit or find them on all popular podcast platforms.

About Lava for Good

Lava for Good creates standout original content, podcasts, and experiences, amplifying the voices of contemporary social justice champions and inspiring action towards a more informed, empathic, and just society.


Founded and led by renowned music executive, children’s book author, and philanthropist Jason Flom along with Lava Media COO Jeff Kempler, Lava for Good’s #1-charting lineup of podcasts, produced in association with Signal Co. No1, has been downloaded over 40 million times and is credited with influencing exonerations, clemencies, pardons, legislation and reforms nationwide. The lineup, hosted by leading experts, attorneys, activists, formerly incarcerated persons, and journalists on the frontlines of human rights and justice movements, currently includes Bone Valley, Wrongful Conviction, Wrongful Conviction with Maggie Freleng, Righteous Convictions with Jason Flom, False Confessions, Junk Science, and more, and is available on all popular podcast platforms.


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