Seventh Annual FRESH 15 Race Set for March 7, Expected to Sell Out
Mar 03, 2020 | 1160 views | 0 0 comments | 16 16 recommendations | email to a friend | print
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TYLER, Texas, March 2, 2020 – Brookshire Grocery Co. is excited to host the seventh annual FRESH 15 on Saturday, March 7, at the FRESH by Brookshire’s store located at 6991 Old Jacksonville Highway in Tyler. 

The FRESH 15 features 15K and 5K races that provide a scenic view of South Tyler, with both courses starting and finishing at FRESH by Brookshire’s. A Lil’ FRESHie 1K is also offered for ages 12 and under. One hundred percent of race revenue is donated to local non-profit organizations, with more than $790,000 raised since the FRESH 15 was established in 2014. BGC Racing hosts two races each year, the FRESH 15 and Heroes Run in Shreveport, La., and has raised more than $1 Million combined. 

Every race participant will receive a finisher’s medal, finisher’s apparel item, FRESH 15 socks, free high-resolution race photos and entry into a runners-only area featuring exclusive vendors. Participants and spectators are invited to join the post-race “Party on the Pavement” at FRESH by Brookshire’s featuring free food, vendors and live music by Eric B & Random Axis, who will be performing classics and modern hits. The 5K race is on track to sell out this year and both races will bring 5,000 runners to Tyler. 

“We are excited to again host this epic race in our hometown of Tyler,” said Trent Brookshire, Chief Operating Officer for Brookshire Grocery Co. and executive sponsor for BGC Racing. “From start to finish to the post-race party, the FRESH 15 is about creating the best possible experience for our runners. Our runners are in for an incredible experience, and it just keeps getting better every year.”   

A prize purse totaling $22,000 will be awarded to top finishers within several categories for the 15K and 5K races.  Current Tyler, Texas, residents are eligible for the Local Legends FRESH 15 Championship, with cash prizes awarded to the top three male and female 15K finishers. 

BGC Racing also offers a challenge for FRESH 15 15K finishers to earn extra swag if they complete the half-marathon at the Brookshire’s and Super 1 Foods Heroes Run Oct. 24 in Shreveport. Those who complete the challenge will receive a special plaque that connects the FRESH 15 and Heroes Run medals.  

For more information and to register to run or volunteer, please visit Online registration for the FRESH 15 closes at 11:55 p.m. CST on Friday, March 6, 2020. 


About BGC Racing: Brookshire Grocery Co. hosts two annual world-class races – the FRESH 15 in Tyler, Texas, and the Brookshire’s and Super 1 Foods Heroes Run in Shreveport, La. 

About BGC: Brookshire Grocery Co. is a regional family grocery business that operates over 180 stores in three states – Texas, Louisiana and Arkansas –  with three distribution centers. Known for friendly service, clean stores

and strong community support, BGC has been in operation since 1928. | | |

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