Girl Scouts Kick off Cookie Program on January 11
Redesigned cookie packages debut focus on developing leadership skills
DALLAS – November 2012 – Girl Scouts, the largest pipeline for female leaders, will launch its annual Cookie Program on Jan. 11, 2013 which will go through the end of March and includes individual and booth sales. Girl Scout cookie booths will be available at select neighborhood stores beginning Feb. 22, 2013 and can be found using the Girl Scout Cookie Locator App.
For the first time in ten years, Girl Scouts has new cookie packaging that will provide a more in-depth view of the Cookie Program. The new, redesigned packages are bright and vivid, provide a QR code so customers can learn more about the Cookie Program and highlight the skills Girl Scouts develop while completing tasks in the program.
Since its inception on March 12, 1912 in Savannah, Georgia, Girl Scouts has built girls of courage, confidence and character, who make the world a better place. The Girl Scout Cookie Program is an integral part of Girl Scouts’ business and economic literacy initiative for girls in grades K through 12. The program helps Girl Scouts develop five key skills: including goal setting, decision making, money management, people skills and business ethics.
“As we enter into the second century of Girl Scouting, we will continue to give every girl the opportunity to be the leader she wants to be and the leader the world needs her to be,” said Colleen Walker, chief executive officer for the Girl Scouts of Northeast Texas. “The Girl Scout Cookie Program supplies girls with important leadership skills that will provide a lifelong foundation for success.”
Girl Scout troops set sales goals and follow plans to raise enough funds to support service projects, educational field trips and other leadership activities. In addition, the Girl Scout Cookie Program has been proven to boost girls’ self-esteem and encourages them to dream big and plan a professional career path based on what they’ve learned.
Community service through Project Troop to Troop is also a cornerstone of the Girl Scout Cookie Program. It encourages members of the community to buy Girl Scout cookies for donation to the U.S. Armed Forces. Last year, Project Troop to Troop in Northeast Texas donated more than 166,000 packages of Girl Scout cookies. The cookies were transported to service men and women at home and abroad, through Fort Hood, the USO, the American Red Cross. Girl Scout cookies were also donated to local veterans’ organizations and wounded soldiers.
Cookie flavors include the world-famous Thin Mints, Tagalongs, Samoas, Do-Si-Dos, Trefoils, Dulce de Leche, Thank U Berry Munch, and Savannah Smiles. Each box sells for $3.50.
Customers can find the cookie booths near their location by downloading the Cookie Locator app. The app is available on an iPhone or Android by dialing **GSCOOKIES from your phone. Customers can search for sales in their neighborhood and share with friends on Facebook, Twitter and via email.
For more information about the Cookie Program visit: www.texascookietime.com.
For a digital copy of this news release and to download Girl Scouts of Northeast Texas’ Cookie Program logos and graphics, please visit www.texascookietime.com/media
About Girl Scouts of Northeast Texas:
Girl Scouts is the premiere leadership organization and is the largest pipeline for female leadership. Girl Scouting builds girls of courage, confidence and character, who make the world a better place. Girl Scouts of Northeast Texas serves over 35,000 girls and 17,000 adults in 32 northeast Texas counties. For information on how to join, volunteer, donate or reconnect to the Girl Scouts of Northeast Texas, call (800) 442-2260 or visit www.gsnetx.org.