TBA recognizes Beef Booster of the Year
Sep 21, 2012 | 1088 views | 0 0 comments | 6 6 recommendations | email to a friend | print

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  The Livestock Marketing Association headquartered in Kansas City Missouri and the Livestock Marketing Association of Texas in Austin, TX were jointly recognized as the Texas Brahman Association’s 2012 Beef Booster of the Year.  Since 1962, the Texas Brahman Association has recognized a deserving person or entity for outstanding contributions to the beef industry and counts a distinguished list of industry leaders, doers, and thinkers among its recipients.


TBA President Al Herring of Houston, said “recognition of the livestock marketing sector of our industry is only fitting as they performed yeoman work on behalf of all livestock producers of Texas and the Southwest at the onset of our nations’ current devastating drought and they have continued that good work throughout other areas as the drought area has expanded.” “Our livestock markets who regularly provide marketing services six days each week, stepped to the plate last year and this year as they have worked tirelessly and diligently with expanded and innovative services to livestock producers who were/are forced to reduce or liquidate their cowherds.  At no time in our recent history have so many still useful cattle been relocated to so many areas at relatively high prices.  Recognition of these extraordinary efforts and dedication to livestock producers is most appropriate.” said Herring. 


J. D. Sartwelle, Jr., a past TBA President, Brahman breeder, and Chairman of the Selection Committee from Sealy, Texas made the actual presentation of the award on Saturday, September 15th, during the TBA’s annual meeting at Tommy Stadler’s Sunnyside Ranch near Floresville, Texas.



Jesse Carver of Conroe, Texas, Region Executive Officer of LMA and Executive Director of the TLMA and Carl Herrmann, owner of the Caldwell Livestock Commission of Caldwell, Texas, received the award on behalf of the two associations.  The LMA, composed of some 800 livestock markets across the nation, provides industry leadership not only to the nations livestock markets but to producers everywhere and to all who believe in true price discovery through competitive auction selling.  LMA is another voice of practical livestock producers on Capitol Hill as well as in state houses across the nation.  In addition, they provide LMA members with a valuable package of services designed to assist them in their daily business and all members adhere to stringent guidelines relative humane animal handling.


The Livestock Marketing Association of Texas represents livestock market operators, order buyers, trucking companies, and those who serve livestock producers in the State of Texas.


              The Texas Brahman Association was organized in 1961 to promote the use of Brahman cattle in general and Texas Brahman cattle in particular.  Brahman cattle are crossbreeding’s Common Denominator and #1 in heat tolerance, hybrid vigor and efficiency.  The Brahman F1 Hybrid is known as the “Queen of Cow Country” and is considered by practical cowmen everywhere as the most trouble free cow in use today. 

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